Category: ICAST

Luther Cifers Announces New Kayak Brand Bonafide

Bonafide Kayaks to Debut in 2017 as Fishing Kayak Manufacturer Burkeville, VA – November 10, 2016 – Luther Cifers announced today the formation of a new company, Bonafide Kayaks, a US manufacturer of premium fishing kayaks. With an official brand launch in January 2017, the...

Fishing Reel Rankings for 2016

Spending time at outdoor shows, tackle shops, and making a few too many purchases has allowed me to play with a lot of different reels this year. Some are pretty new and some have been around for more than a year. I wanted to make...

Does Sexualizing Outdoor Brands Sell Product?

For many outdoor companies, even kayak companies, the question will eventually come up. “Will a scantily clad woman in one of our [kayaks] sell more of our products?” We haven’t seen it yet, but with the trends of Twitter, Snapchat and Instagram fame for women repping...

VIDEO: St. Croix Sole

At ICAST 2016 St. Croix released the Sole. All the features you’ve come to expect and more from St. Croix designed into the Sole.

New Offerings from Freedom Tackle at ICAST

Freedom Tackle Corp.  announced the following additions to their line of Customizable Swing Hook Products for 2017. These new products debuted at ICAST and be available in fall 2016 to consumers. Freedom Tackle Marabou Jig The Freedom Marabou jig is a must for any serious walleye...

Costa Brings Giant, Plastic Trash Mako to ICAST

Daytona Beach, Fla. – July 7, 2016 –  For an angler, the ocean is not just a place to go fishing. To an angler, the ocean is a reason for getting up in the morning, it’s a driving force, it’s part of their DNA and in recent...

Is Something Up with Jackson Kayak?

As ICAST approaches, many kayak companies are making a splash with sneak peaks, new things coming announcements, and the like. The usual suspects are releasing a new pedal kayak or a new motor kayak, or a new offshore boat of some sort. Yet, there is...

Nine Foot Marlin at ICAST

  Daytona Beach, Fla. – July 13, 2015 – Discarded plastic trash washes ashore on sandy beaches in massive, rolling waves, as if to challenge the ocean in a fight-to-the-death duel. From plastic water bottles to discarded children’s toys, plastic in every shape, size and color floats...

Wilderness System Thresher Thoughts (So Far)

Wilderness System Thresher Thoughts (So Far)

photo via Chad Hoover ICAST is proving to be a surprise factory as normal but one of the hot chatter items this year hasn’t been much of a surprise at all. The Wilderness Systems Thresher (prototype) has had three videos released already showing off its...

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