shimano


NEW: Saltwater Lures from Shimano for Fall 2018

All of the new Shimano saltwater lures introduced at ICAST 2018 Lucanus Flat Jigs  Featuring a hybrid design of the original Lucanus jig and Butterfly Flat-Fall jig, Shimano’s new Lucanus Flat Jigs descend with a horizontal sliding action to keep the lure in the strike zone longer. Easy to use, […]


NEW: Shimano Tekota 500 and 600 with Line Counters

Anglers in the Pacific Northwest, on the Great Lakes, and up and down the East coast have relied on the durability and trouble-free performance of Shimano Tekota star drag reels for well more than a decade. They are now being offered the newest in Shimano technology and manufacturing capabilities with […]


Shimano GLF Inshore Fishing Rods $100

LADSON, S.C. – ICAST 2018 Introduction • Available August ‘18 – For easy access to truly great fishing, many say there’s nothing better than the waters of the Gulf of Mexico. Anglers from the Florida Keys west to the Texas coast can now experience the Gulf waters with the Shimano […]


Shimano Introduces New SLX Reel at $99

LADSON, S.C. – ICAST 2018 Introduction — Anglers looking for a versatile, easy-to-use, lightweight and durable baitcasting reel, Shimano’s new SLX reels are the one more fish, one more cast, ‘Can’t Stop Fishing’ option. The series is offered in six models in three different gear ratios, including the 6.3:1 SLX150 […]


Shimano Introduces SLX Rods at $99

LADSON, S.C. – ICAST 2018 Introduction • Available August ‘18 – Keeping with its ‘Can’t Stop Fishing’ idea in providing anglers with durable, lightweight, easy-to-use tackle, Shimano launches its new SLX rod series, a line-up including nine casting and seven spinning models in a versatile selection of lengths and actions. […]


Shimano Brings Digital Control ( DC ) to the Curado Reel

LADSON, S.C.  – ICAST 2018 Introduction – Available Mid-August — Utilizing a microcomputer to control brake force at every moment of the cast, Shimano brings its digital control technology (I-DC4) to a new series of Curado baitcasting reels. Built upon a reel already known for its durability, dependability, and versatility, […]


My Picks: $100 Casting and Spinning Reels

You’ve got about $100 for a new casting or spinning reel but which one should you buy? Lots of companies are vying for your business but which ones are a good investment? Which ones can I narrow it down to? I’ve tested a lot of reels, both casting reels and […]


Shimano Varsity Program Expands Scholarships in 2018

LADSON, S.C. – For Immediate Release – March 22, 2018 — Expanding the qualifications to include both graduating high school seniors and those already enrolled in undergrad and graduate programs, Shimano North American Fishing, Inc. will now award up to $30,000 in scholarships as part of its ‘Shimano Varsity’ program. […]


Shimano Introduces Bantam MGL Reels

LADSON, S.C. – Spring 2018 Introduction – Available Late March – Going back 40 years, Shimano introduced anglers to Bantam – its first low-profile baitcasting reel. It began Shimano’s connection to bass anglers. A new chapter for Bantam reels begins with the introduction of the Bantam 150 MGL, now being […]


Shimano Announces Stella FJ

LADSON, S.C. – Spring 2018 Introduction – Available Early April – Like its counterparts in automobiles and electronics, Shimano is constantly evolving its products, and now showcases the ‘next’ in technological advancements in the new Stella FJ reels. The flagship in Shimano’s spinning reel line-up, the five new models – […]