All of the new Shimano saltwater lures introduced at ICAST 2018 Lucanus Flat Jigs Featuring a hybrid design of the original Lucanus jig and Butterfly Flat-Fall jig, Shimano’s new Lucanus…
Anglers in the Pacific Northwest, on the Great Lakes, and up and down the East coast have relied on the durability and trouble-free performance of Shimano Tekota star drag reels…
LADSON, S.C. – ICAST 2018 Introduction • Available August ‘18 – For easy access to truly great fishing, many say there’s nothing better than the waters of the Gulf of…
LADSON, S.C. – ICAST 2018 Introduction — Anglers looking for a versatile, easy-to-use, lightweight and durable baitcasting reel, Shimano’s new SLX reels are the one more fish, one more cast,…
LADSON, S.C. – ICAST 2018 Introduction • Available August ‘18 – Keeping with its ‘Can’t Stop Fishing’ idea in providing anglers with durable, lightweight, easy-to-use tackle, Shimano launches its new…
LADSON, S.C. – ICAST 2018 Introduction – Available Mid-August — Utilizing a microcomputer to control brake force at every moment of the cast, Shimano brings its digital control technology (I-DC4)…
You’ve got about $100 for a new casting or spinning reel but which one should you buy? Lots of companies are vying for your business but which ones are a…
LADSON, S.C. – For Immediate Release – March 22, 2018 — Expanding the qualifications to include both graduating high school seniors and those already enrolled in undergrad and graduate programs,…
LADSON, S.C. – Spring 2018 Introduction – Available Late March – Going back 40 years, Shimano introduced anglers to Bantam – its first low-profile baitcasting reel. It began Shimano’s connection…
LADSON, S.C. – Spring 2018 Introduction – Available Early April – Like its counterparts in automobiles and electronics, Shimano is constantly evolving its products, and now showcases the ‘next’ in…