Learn about DAIWA’s new rods, reels, lures, fishing line, and accessories at a special ICAST presentation. Held on July 17th at 9:30 a.m. in the DAIWA booth (5630)
ORLANDO, FL (June 28, 2024) – The opening day morning of the ICAST Expo always brings a level of excitement and anticipation for those in the sportfishing industry. DAIWA USA will again add to that and shine a spotlight on its new gear at the annual first-day ‘New Product Presentation’ in booth #5630 at 9:30 am EST on Wednesday, July 17. DAIWA’s senior marketing manager Marc Mils will host the event. Various DAIWA pro bass anglers, saltwater pro-staffers, company executives, sales reps, and its media relations staff will also be in attendance.
What It Is
Mills notes the ICAST presentation will be short and sweet, but highly informative. It will give attending retailers, fishing media, etc., “a solid overview of the key products DAIWA is introducing at ICAST. This includes the SEABORG G1800M-RJ power assist reel, TATULA SV100 baitcasting reel, Saltiga Light Jigging Rod, and first-of-its-kind Ardito JITTE telescoping travel rod. We’ll also have the new J-Fluoro mainline, Smelthead-DX, and innovative new soft plastics. Not to mention an extra special new fishing line brand launch to talk about.”
Along with new ICAST products, show attendees can expect to see the entire DAIWA 2024-25 product lineup within the booth. This includes rods and reels introduced in early ’24, such as the Blackline striper rods, Zillion bass rods, PX BF70 bait finesse reels, TD EYE walleye rods, and Lexa 500 large-capacity casting reels for both saltwater and muskie anglers.
For assistance with DAIWA’s new products at show, stop by the booth’s customer service desk to connect with DAIWA’s media relations staff from Traditions Media (Leslie Vick and Jim Edlund) and John Mazurkiewicz (Catalyst Marketing).
About Daiwa Corporation
Daiwa’s first spinning reel rolled off the assembly line in 1955. Since then, the company has grown into one of the largest and most influential tackle companies in the world today. To handle sales and distribution in the United States, Daiwa Corporation first opened its doors on September 26, 1966. It first started operating from a small facility in Culver City, California. Today, based in Foothill Ranch, California, Daiwa Corporation sells tackle throughout the United States, Canada, Central and South America. From the very beginning, Daiwa’s emphasis has been upon innovation and quality. The result is a long list of product features, design and materials. Many of which have become standards for the fishing tackle industry. Daiwa’s long-standing record of innovation has left a visible mark on the majority of tackle manufactured today. And they continue to advance the sport of fishing every day.
