Ever Green’s new Last Ace 128 arrives as a bigger offering for forward-facing sonar enthusiasts. FOOTHILL RANCH, CA (July 11, 2024) – The advent of forward-facing sonar (FFS) has hatched numbers…
DAIWA’s new Saltiga Light Jigging rods accentuate popular light jigging techniques while adding the oomph required for saltwater fishing. FOOTHILL RANCH, CA (July 14, 2024) – As the saltwater fishing world…
The ultimate topwater walking bait with irresistible action built for smooth casting COLUMBIA, S.C. (July 10, 2024) – Savage Gear has prioritized designing technology that answers the demand for lures…
DAIWA’s new versatile TATULA SV100 – with the SV BOOST System – is engineered for anglers of all skill levels. FOOTHILL RANCH, CA (July 15, 2024) – Species and technique specific…
NEW Daiwa Telescoping Travel Rod Series ARDITO. Bass fishing for a 10-pounder in Mexico. Floatplane-only access to remote walleye and smallmouth lakes in Canadian glacial shield lakes. Big trout that…
Berkley FORWARD Braid. Line for Forward Facing Sonar. In today’s age of angling, advances in technology are now allowing anglers to locate fish more readily and interact with them in…
Why the COMBAT RAT ? You might associate rats with the sewers of New York City or alleys in mythical Gotham City. Possibly those dastardly roof rats that wreak havoc…
Introducing at ICAST 2024, the Hardy Averon fly fishing reel. For over 150 years, Hardy has remained the top brand for fly anglers who demand nothing but the best in…
The Abu Garcia Max spinning reels have been an exceptional option for anglers looking for performance without breaking the bank. New for 2024, the Max lineup received a major upgrade,…
COLUMBIA, S.C. (July 9, 2024) – Frabill, the industry leader in bait management solutions, raises the bar with the Collapsible Bait Bucket, designed to meet the needs of anglers who…