This First-of-its-kind Fathom Electric Cordless Electric Reel sets the Standard for the Electric Fishing Reel Market COLUMBIA, S.C. (July 17, 2024) – The ICAST New Product Showcase Awards allow the…
Leading American tackle company PENN Fishing makes a huge splash in the premium reel category by announcing the new PENN Authority, giving competition to the highest-end spinning reels in the…
For easy access to truly great fishing, many say there’s nothing better than the waters of the Gulf of Mexico. Anglers from the Florida Keys west to the Texas coast…
All of the new Shimano saltwater lures introduced at ICAST 2018 Lucanus Flat Jigs Featuring a hybrid design of the original Lucanus jig and Butterfly Flat-Fall jig, Shimano’s new Lucanus…
Kevin Fenn cut his teeth in the paddlesports business before anyone was really paying attention to kayaks around the turn of the century. He left the kayak behind several years…
Anglers in the Pacific Northwest, on the Great Lakes, and up and down the East coast have relied on the durability and trouble-free performance of Shimano Tekota star drag reels…
LADSON, S.C. – ICAST 2018 Introduction • Available August ‘18 – For easy access to truly great fishing, many say there’s nothing better than the waters of the Gulf of…
LADSON, SC (April 19, 2018) – Z-Man Trout Eye Jighead Origination- “If you look at a lot of the greatest saltwater lures out there, they all have one thing in…
Niagara-on-the-Lake, ON (April 17, 2018) – LIVETARGET Sardine- Professional angler and television personality Henry Waszczuk knows a thing or two about chasing the denizens of the briny deep. As host of Fishing…
NEW YORK MARCH 28, 2018 From the rough waters of the Nile River to the seas surrounding the Seychelles islands in the Indian Ocean, South African naturalist and extreme…