All of the new Shimano saltwater lures introduced at ICAST 2018 Lucanus Flat Jigs Featuring a hybrid design of the original Lucanus jig and Butterfly Flat-Fall jig, Shimano’s new Lucanus…
Anglers in the Pacific Northwest, on the Great Lakes, and up and down the East coast have relied on the durability and trouble-free performance of Shimano Tekota star drag reels…
LADSON, S.C. – ICAST 2018 Introduction • Available August ‘18 – For easy access to truly great fishing, many say there’s nothing better than the waters of the Gulf of…
ICAST 2018 is in the books and new products, as well as new revisions were in full force. Some companies seemingly came out of nowhere while other mainstays continued their…
LADSON, S.C. – ICAST 2018 Introduction — Anglers looking for a versatile, easy-to-use, lightweight and durable baitcasting reel, Shimano’s new SLX reels are the one more fish, one more cast,…
LADSON, S.C. – ICAST 2018 Introduction • Available August ‘18 – Keeping with its ‘Can’t Stop Fishing’ idea in providing anglers with durable, lightweight, easy-to-use tackle, Shimano launches its new…
LADSON, S.C. – ICAST 2018 Introduction – Available Mid-August — Utilizing a microcomputer to control brake force at every moment of the cast, Shimano brings its digital control technology (I-DC4)…
LADSON, S.C. – For Immediate Release – March 22, 2018 — Expanding the qualifications to include both graduating high school seniors and those already enrolled in undergrad and graduate programs,…
LADSON, S.C. – Spring 2018 Introduction – Available Late March – Going back 40 years, Shimano introduced anglers to Bantam – its first low-profile baitcasting reel. It began Shimano’s connection…
LADSON, S.C. – Spring 2018 Introduction – Available Early April – Like its counterparts in automobiles and electronics, Shimano is constantly evolving its products, and now showcases the ‘next’ in…