LIVETARGET unveils the versatile Skip Shad, with Injected Core Technology Flat-sided baitfish represent critical components of the forage bases of many fisheries. In freshwater, shad, alewives, and even young-of-the-year sunfish and crappies are favorite targets, from trout and salmon to walleyes, bass and stripers. In saltwater environments, threadfin herring, and sardines are well-established prey items for a staggering variety of inshore Continue Reading
Industry Announcement
Seaguar Continues Support of Gray FishTag Research
Seaguar, the originators of fluorocarbon fishing line, is proud to support the efforts of Gray FishTag Research to study and protect sustainable marine fisheries around the world. There has never been a more critical time to learn about the marine fisheries that we rely upon for sport and commerce. Such research faces significant headwinds, as many of the target pelagic Continue Reading
Costa Sunglasses Untangled Collection Wins Innovation Award
Costa Sunglasses earned top honors for innovation at last week’s Outdoor Retailer Winter Market trade show in Denver. The new Baffin sunglass frame fromThe Untangled Collection, released in 2018, was awarded with the show’s inaugural Innovation Award presented by Capitol One Spark Business and A+E Networks® as the show kicked-off on Wednesday, Nov. 7. The awards recognized new products in the areas Continue Reading
NEW: LIVETARGET ICT Injected Core Soft Plastics
LIVETARGET is changing the way soft plastics appear with their new ICT (Injected Core Technology) process. Let there be no doubt, soft plastic lures are effective fish tempters. Available in profiles ranging from simple to gaudy and colors that vary from muted to other-worldly, soft plastics are well-established staples in the arsenals of bass, walleye, and panfish anglers in fresh Continue Reading
Pure Fishing Sold to Clothing Retailers for $1.3 Billion
Newell Brands (NYSE:NWL) made substantial progress on its Accelerated Transformation Plan, designed to create a simpler, faster, stronger consumer-focused portfolio of leading brands and today announced that it has signed definitive agreements to sell two businesses, Pure Fishing and Jostens. Combined, these transactions are expected to contribute approximately $2.5 billion of after-tax proceeds, subject to customary working capital and other transaction Continue Reading
Plano Launches New KVD Signature Series Tackle Bags and Speedbags
Like millions of other anglers, KVD relies on Plano to keep his fishing gear protected and well organized – at home, in the truck and on the water. And for 2018, Plano’s new KVD Signature Series Tackle Bags and Wormfile Speedbags pack all-new levels of KVD-grade performance and efficiency. Kevin VanDam’s all-time record for national tournament wins is proof positive of an ability Continue Reading
Polaris Acquires Minority Interest in FLW
Fishing League Worldwide (FLW), the world’s largest tournament-fishing organization, and Polaris Industries Inc., the leading global powersports manufacturer, announced today a strategic partnership that will extend and expand the outdoor brands’ complementary relationship. The terms of the agreement were not disclosed. The partnership leverages both companies’ consumer base, market presence, and industry expertise, and will include collaboration across the organizations Continue Reading
Shimano GLF Casting and Spinning Rods Now Available
For easy access to truly great fishing, many say there’s nothing better than the waters of the Gulf of Mexico. Anglers from the Florida Keys west to the Texas coast can now experience the Gulf waters with Shimano’s GLF inshore rods, a series of four casting and four spinning rods in the right actions and power to target speckled trout, Continue Reading
Z-Man Earns Esteemed President’s Award
Ladson, SC (October 30, 2018) – Pitman Creek Wholesale, LLC recently presented Z-Man Fishing Products, Inc. with its prestigious 2018 President’s Award. Announced during Pitman Creek’s annual fall dealer show, the President’s Award is bestowed to the fishing tackle manufacturer who achieves the highest levels of excellence in operations and customer experience. Each year, more than 300 fishing tackle manufacturers are Continue Reading
New Favorite Outdoor Accessories from Nite Ize
Nite Ize products enrich hunting trips with convenient devices that provide accessibility to cell phones to navigate remote areas, keep knives close by for quickly preparing game, illuminate dark grounds during early morning hunts, and help pack up gear and equipment with ease. Nite Ize Clip Case Hardshell Universal Rugged Holster: This rugged case keeps cell phones handy while also providing Continue Reading
