Shimano Introduces New SKIXX Musky Rods
Fishing for freshwater’s apex predator is always a marathon, never a sprint. It’s casting big lures with big, powerful reels…
Kayak Angler Kristine Fischer Added to Plano Team
Imagine if you could travel all over the country in a comfortable motor home and fish until your heart’s content…
NEW YETI V Series Stainless Steel Cooler
Featuring a kitchen-grade stainless steel body, the YETI V Series is vacuum insulated, offering the best thermal insulation that science…
YETI Introduces Crossroads Backpack and Crossroads Tote
YETI, a leading premium outdoor brand, today launched the Crossroads Backpack and the Crossroads Tote, a new line of everyday…
The 20 Year History of Power-Pole and Platinum Blade
Twenty years ago, John Oliverio invented Power-Pole, the original Shallow Water Anchor. While fishing the grass flats in Sarasota Bay, Oliverio…
YETI Introduces New Hopper M30 Soft Cooler
YETI, a leading premium outdoor brand, today launched the latest evolution of its soft cooler collection, the Hopper® M30. The…
NEW: Shimano Stradic FL Spinning Reel
Even smoother rotation, added durability and enhanced casting distance are all part of the ‘continuous evolution’ in spinning reel technology…
ICAST 2019 : Hobie 360 Drive
ICAST NEW PRODUCTS SHOWCASE Hobie® MirageDrive® 360 Technology Delivers Full-Circle Power Introducing Groundbreaking 360-Degree Rotating Pedal Drive and Kick-Up Fins…
ICAST 2019: All the New Gear from Shimano, Jackall, G.Loomis
ICAST 2019 is underway and all of the newly announced gear from Shimano, Jackall, and G.Loomis is listed below: SHIMANO…
Igloo Coolers Announce Leeward and Mission Series
With summer on the horizon and fishing gear in tow, Igloo announced the release of its Leeward and Mission series coolers today.…