NEW YETI V Series Stainless Steel Cooler
Featuring a kitchen-grade stainless steel body, the YETI V Series is vacuum insulated, offering the best thermal insulation that science
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Industry Announcement
YETI Introduces Crossroads Backpack and Crossroads Tote
YETI, a leading premium outdoor brand, today launched the Crossroads Backpack and the Crossroads Tote, a new line of everyday
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The 20 Year History of Power-Pole and Platinum Blade
Twenty years ago, John Oliverio invented Power-Pole, the original Shallow Water Anchor. While fishing the grass flats in Sarasota Bay, Oliverio
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YETI Introduces New Hopper M30 Soft Cooler
YETI, a leading premium outdoor brand, today launched the latest evolution of its soft cooler collection, the Hopper® M30. The
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NEW: Shimano Stradic FL Spinning Reel
Even smoother rotation, added durability and enhanced casting distance are all part of the ‘continuous evolution’ in spinning reel technology
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ICAST 2019 : Hobie 360 Drive
ICAST NEW PRODUCTS SHOWCASE Hobie® MirageDrive® 360 Technology Delivers Full-Circle Power Introducing Groundbreaking 360-Degree Rotating Pedal Drive and Kick-Up Fins
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ICAST 2019: All the New Gear from Shimano, Jackall, G.Loomis
ICAST 2019 is underway and all of the newly announced gear from Shimano, Jackall, and G.Loomis is listed below: SHIMANO
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Igloo Coolers Announce Leeward and Mission Series
With summer on the horizon and fishing gear in tow, Igloo announced the release of its Leeward and Mission series coolers today.
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New Jackall Lures Introduced, ICAST 2018 Lures Now Available
Jackall Lures announces two new lures and a color expansion in an existing lure. Lures from ICAST 2018 have also
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PowerPro Braid Adds New Color, Glows at Night Under Black Light
With the growing trend in nighttime bass fishing tournaments, PowerPro expands the award-winning Super8Slick V2 braid line-up with its new
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